Alarm.com Builder Program providing smart home technology solutions and resources for homebuilders and new communities.
Project Overview
The Builder Program microsite needed to clearly communicate the benefits of integrating Alarm.com smart home technology into new construction. I led the redesign and development to create a professional resource for homebuilders, emphasizing value for both builders and future homeowners.
The Challenge
The previous experience lacked focus and failed to effectively showcase the program's advantages, such as complimentary trials and seamless integration. It needed stronger visual appeal and clear segmentation for production builders versus custom builders.
Process
I created modular templates highlighting program benefits, case studies, and contact flows. Clean layouts with strong photography and benefit-driven content improved clarity and conversion potential.
Highlights
Redesigned the Builder Program site to better serve homebuilders.
Emphasized smart home integration benefits for new construction.
Developed reusable components for resources and program details.
Improved visual hierarchy and brand alignment.
Results
The updated site strengthens partnerships with builders and increases program adoption by clearly communicating value and simplifying the onboarding process.